Conversion Assessments

Benefits

When you have poor conversion rates you have a problem with either not selling enough or not getting enough leads from your website. The major benefit of a conversion assessment is telling you how to go about improving your conversion rates, leading to higher sales, more leads and more revenues.

Description

We use a method called the insight model that combines a competitive analysis, a clickstream analysis and a user experience analysis to derive insights to improve your conversion rates. That means we look at the competitive landscape and find out where you're weaker or stronger that your competition, we look at the web analytics clickstream data to find out what the visitors are doing on your website and finally we do heuristic analysis from the personae perspective. Combining these three methods means we pinpoint exactly what you could be doing better to sell more or get more leads.